Flexible Steel

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Flexible Steel

Steel furniture concept.
An attempt to design a concept for production which deals with stock, overproduction, and the following consequences.

Steel furniture on demand:
From a roll the desired furniture is produced on demand. Using different "tracks" for the steel to be mounted in: just like a toy railway: Straight pieces, curved pieces, splits, crosses, ends. The steel from a roll is directed into a 3D form. With this palette of possibilities, custom furniture can be ordered online, and assembled in the production site, or ordered as a DIY- kit. No need for big stocks, discarding or sales to get rid of overproduction.
Emphasizing the advantages of steel as opposed to wood, a new kind of do-it -yourself concept is the aim of the design. Steel is flexible, compact, solid,in appearance, durable and recyclable. The bending of the steel into the "tracks" is displaying these qualities.

For Hoogovens/ Corus